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ACNE is a creative consultancy building brands by combining ART & INDUSTRY. An entrepreneurial collective of thinkers and makers; designers, writers, data scientists, strategists, film directors, photographers, art directors and producers. Get in touch 😜
Logo redesign for retail brand Weekday
Contact: Lovisa Friman-Bendz
In an effort to revitalise and clarify the brand, ACNE was given the task of creating a new visual identity for the H&M owned fashion brand Weekday. The identity evolution embraces key visual connotations, while simplifying the tonality into a more forward looking and contemporary language.
Image courtesy of Weekday