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ACNE is a creative consultancy building brands by combining Art and Industry. An entrepreneurial collective of thinkers and makers; designers, writers, strategists, film directors, photographers, art directors and producers. For new biz new@acne.se

Polestar - The Human Car

First car with Google built in

Human Car

Agency: Acne

Can an EV from Sweden become the travel companion you never thought you could have? In the summer of 2020, Polestar released the Polestar 2. The first car in the world with a built-in Google Android system. In a global launch campaign, the human aspects of the car is highlighted by showcasing the many benefits of the system.

Polestar Lurzers Archive Babysitter Ad 1 165X285 S Rgb Polestar Lurzers Archive Babysitter Ad 2 165X285 S Rgb Polestar Lurzers Archive Babysitter Ad 3 165X285 S Rgb