Art & Industry
Tagline for Nissan Project Controller
Client: Nissan
Agency: TBWA Helsinki
Together with TBWA Helsinki ACNE helped create custom hardware that would transform your Nissan Qashqai into a fully fledged PlayStation 4 controller. With the help from Nissan engineers and software engineers from Konami ACNE helped set up a tournament during the UEFA Champions League game between Malmö FF and Paris Saint-Germain in Malmö where the visitors could play 1vs1 games using four Qashqais and two big screens.