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We are a creative agency shaped by entrepreneurial culture. Part of Deloitte, we use cultural and business insights to solve new problems with new ideas.

Max – Way Out West

How green is your music taste? We developed a site connected to Spotify that calculates how ”green” your taste of music is depending on your musical habits.

Wow Max Front

Client: Max
Agency: ACNE
Contact: Ori Mace

The world’s first vegitarian Max restaurant opened at Way Out West 2016, to draw attention to this fact we encouraged the public discover how green their taste of music is, with a chance of winning tickets to the festival. We developed a site connected to Spotify that calculates how ”green” your taste of music is depending on your musical habits. Through participating in the competition we had people spreading the word of the world’s first vegetarian Max and their green menus.

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