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We are a creative agency shaped by entrepreneurial culture. Part of Deloitte, we use cultural and business insights to solve new problems with new ideas.

IBIS – SleepArt

An industrial robot and a bunch of brushes and paint turns your night of sleep into a piece of art.

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Client: IBIS
Agency: ACNE

An art algorithm, a sensor-packed mattress, an industrial robot and a bunch of brushes and paint turns your night of sleep into a piece of art. Each night, a selected applicant gets to create their own art piece simply by sleeping. 
The data is transmitted wirelessly to the robot which translates it into brush strokes. The teaser film is produced by carnibird with the director Johnatan Broda.
The mattress (created by ACNE R&D department) gathers data including pressure, heat and sound.

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